Stickybits for Brands
Looking to take your company's social media effort beyond 140 characters and a bunch of faces on your corporate Friends page? Stickybits lets you create a world of digital content connected to the physical objects made by your brand. Stickybits is a free downloadable app that unlocks every single barcode with a scan to reveal a world of cool stuff. Maybe users scan a TV and win a chance at being an extra on that new crime drama. Or they scan some motor oil and score a few laps with a NASCAR driver. With every scan, our goal is to surprise and delight our users and your customers with content, promotions and deals they will love. What they scan is up to them, what they experience is up to you.
Promoting your brand with stickybits
Turn your barcodes into media channels
Partnering with stickybits enables you to control branding and messaging on specific UPCs. Post videos, photos, audio comments, links - whatever you want. Not only can you post content, but so can every person using stickybits. We are a social, community driven application, and we encourage users to have conversations around the products they are scanning. Partnering with stickybits is your chance to have an official response to the customers and potential customers holding your products in their hand.
Create real-world promotions to drive engagement with your products
As a business, stickybits allows you to claim and manage barcodes for your products. Once you claim a code, you can begin creating promotions on that code. We have an easy to use, self-service tool you can use to create each promo. Deals and coupons can be constructed in a wide variety of ways, and stickybits can help multiply your sales opportunities by delivering instant savings at POP and driving online and in app purchases right from mobile devices.
Getting the most out of stickybits
Quick quiz. What would you rather get - $1 off a bottle of rum or a three-day trip to Kingston, Jamaica, to see where it's made? Of course. And so would your consumers. Stickybits is fun and exciting - your promos should be too. Here are a few ideas to help you get the most buzz and ROI from stickybits,
- Don't use lame promotions. Reward people for scanning your brand and they'll reward you by socializing it.
- Create the promotion that works best for you.
- Scan and win - Users instantly score savings on the product they've scanned.
- Scan with friends - Users get friends to also scan your product so they can unlock the offer.
- Scan and post on the product wall - Instruct users to post a photo, video or text on the wall of your product to unlock a deal.
- Scan a group of products - Instruct users to scan a group of your products to unlock your cool promo.
- Scan in a location - Drive users to specific stores, promotions or events.
Analytics and targeting
Our rich analytics and targeting solutions ensure you reach the right people with the right promo, and can quantify the results with hard data. And you can easily refine your targeting and promos to put these findings to work right away.
How stickybits can benefit your brand
- Go beyond - Stickybits goes where traditional media can't. The interactive thrill of the hunt and rich in-hand messaging opens a world of new-media possibilities.
- Do a lot more without doing anything - You don't have to modify your existing UPCs. Stickybits works with them as is.
- Increase sales - Stickybits multiplies sales opportunities by delivering instant savings at POP and driving online and app purchases right from mobile devices. That's three ways to boost your sales. Which you choose is up to you.
- Increase product awareness - Let people who love your product sell it for you using social media. It's a great addition to your digital marketing campaign.